Upcoming market of Bed and Bath Linen

In today’s world and era of luxurybed and bath linen, anything which is exclusive and unique is judged on the basis of thread count. You are not living 1/3^rd of your life if you are unaware about thread count. It is the number of thread in one inch square of fabric. Any linen which has higher thread count is considered luxury and very expensive.

A decade ago, luxury linen market was hardly noticeable, however the scenario has changed and furnishing industry has taken a huge jump .Luxury furnishing market in India is booming out to be a big giant and claims the market share of Rs 16,500 crore.

As per the research from E&Y, one of the top 4 consulting firms, Luxury home furnishing market is on all-time high for last 2-3 years.

But how do you measure luxury? Does it depends upon anything being costly? There has been a huge debate over this and couple of giant retail owners from this market claims that any linen falls within or beyond the range of 1500-1700 per meter should fall into this section. Indian luxury home decor market is a high potential one and will grow almost 5 times in next 10 years.

Target Audience

So what do you think are the potential customers of this segment? Over the ages, Indian customer especially females have been price cautious when it comes to investing in Good bed and bathlinen. May they were not aware of the comfort they can derive by having a luxury bed and bath linen. About 3 years ago a selected class of people had that mind set of investing in luxury furnishing and décor but the time has changed. With increasing trend of E-Commerce coming in place people have got the opportunity of exploring brands and products without hopping in the market. They have also got the idea of what’s best and desired basis their individual needs.

Earlier luxury décor brands were only catering to masses like film stars, celebrities, industrialists and Luxury hotels. But now High profile CEOs of multinational companies, real estate giants and high class jetsetters are the fresh clienteles for this market. Upcoming tier 2 cities and metros are adding to high demand of luxury décor.

The current market size of Luxury furnishing has increased from 250-300 crores which is total of 3.4% of existing market. It is expected to grow about 15-20% by each following year.

Bed and Bath linen are contributing around 68% of entire furnishing investment in each home.

This highly growing Linen market has a reason to grow. With upcoming real estate market boom, luxury has changed its name to necessity. Every luxury home needs a good décor hence comes the demand for finest bed and bath linen. A quality bed and bath linen is a status symbol so everyone wants to possess at least 2-3 pair of ace bed sheets and bath linens.

Though the Home Furnishing industry is still considered at “testing water” stage but this segment will push all boundaries in coming years and make its strong foot in upholstery market.

Related Links : Luxury Bed Linen   |  Bath Linen Online

Best gift for Newly Married Couple

We have been observing a lot of western culture lately and practicing a lot of their style and patterns. Besides clothes, style and culture, wedding traditions and procedure are no exclusion. Most of these customs are derived in Italy but have been practiced across globe. Starting from exchanging rings to, giving gifts and bridal veil, everything has become a trend and a must follow rule in Indian weddings too.

Exchanging gifts has not only become a trend but a tradition in Indian families. Most of us considered it as dowry however there is a different terminology in every culture and tradition but the essence remains same that giving gifts to bride and groom is meant to create a memory and something which they can possess for lifetime.

Gifts could include clothes, electronics but most importantly Luxury Bed and Bath Linens which a couple could possess for lifetime.

When we say linen, it’s not just limited to bedding but a huge range of Bed sheets, pillow sets and covers, duvets, duvet covers, blankets, bathroom linens including towels, mats, rugs and towels for kitchen.

With upcoming style and technology you can also have a privilege of having a Luxury Linen wedding shower by having stylish table linens.

Though there is a huge list of wedding gifts you can give to Bride and Groom but everyone wants to give a gift which is remembered for ages.

The need and idea of giving finest Bed and Bath linen will never fade away. The newly married couple needs comfortable surroundings initially to start their journey together hence it is very important for them to add comfort, colours and style in their bedroom. Most of the times Bride and groom do not invest their time and money in purchasing Bed and Bath linen hence its very essential for friends and relatives to pick an extraordinary set of Bed and Bath linen for a couple.

A great pack of 100% Egyptian cotton Luxury Linen will be cherished for lifetime, even the next generations will be able to make use of it. Mostly such sets lasts long for approx 2 decades and indeed newlyweds are going to remember such gifts throughout their nuptial journey.

By Adab has an exclusive range of wedding Bed and Bath linens and you can surely add a priceless gift to bride’s trousseau by shopping at our website. Our range of finest Bed and Bath linen are meant for those you seek comfort and warmth along with style and luxury. By Adab is not just a name but a trendsetter in its own. We create every pattern to match the mood of every décor.

Shopping online at Byadab gives you the option of choosing a wide range with unlimited designs and colours. It’s not just an ease shopping online but a path to explore something which is not available in every nook and corner.

We believe in creating memories for people who aspires for a great life. We value the importance of small things which are really important for a married couple. Try By Adab for a comforting beginning of you long journey.

Related Link :  Bed sheets online